Macro Social Workers: Forging New Opportunities in Non-Traditional Social Work

[Contribution by Kareema Whitfield, Adjunct Professor at Meredith College in Raleigh, North Carolina. Professor Whitfield obtained her Macro MSW Degree in Management and Community Practice from the University of North Carolina at Chapel Hill.]

Attached you will find a video by the University of Southern California (USC), entitled, Nontraditional Social Work: Is It for Me? I share this with you in hopes that you will find this video enlightening, or at least thought provoking.

For many of us social workers, we leave our “comfortable” world of academia and enter the “real world”. More times than not, this reality lends itself many challenges. For many of us, this means seeking professional opportunities, in which we love – if we’re lucky, and many times undesirable opportunities that, at best, affords us a sustainable income to maintain our basic living expenses. Often times these positions come with “minimal salaries”, especially, as compared to other disciplines. The culture of the social work profession has given the facade that social workers are in their line of profession because of the “passion, the love, the people, the policy, the mission,” I can go on and on; nonetheless, I think the culture of our profession ADVOCATING for and implementing solutions that create increase salaries for social work professional is a MUST!

So, should the topic of “extrinsic rewards” like salary be discussed and/or advocated by Social Workers? Many would say, well, they’re in it for the intrinsic rewards. While others may offer opposing views, then there are other social work professionals who are neither happy with the intrinsic rewards (current position) or the extrinsic rewards (income) that comes with it. Should we feel guilty for wanting to make more attractive/lucrative salaries? Does our skillset provide us with the essential skills that can transcend across many businesses and organizations – non-profit, and for-profit alike? We macro social workers should not feel guilty about wanting to land opportunities that afford us an income that aligns with other disciplines, may it be business analysts, human resource directors, or project managers, to name a few. After all, did we not go through the same amount of rigorous education as the other M’s (MBA‘s, MPA’s, MPH’s to name a few)?

To this avail, for many of us who successfully complete the Macro program, we find ourselves with a set of unique challenges. We don’t fit in the realm of clinical social work. This often leaves us with limited opportunities on the social work front, for us to tap. We are often times not viewed as the most appealing candidate to organizations outside of traditional non-profit agencies in which many social workers gain employment (DHHS, HRSA). However, we all know that continuing to do the same old thing – in terms of work locations, will only produce the same old thing – NO CHANGE! Furthermore, this will only continue to give the “perceived notion” that we can only work at “XYZ Organization” and that we are only capable of doing “xyz”. This notion will only change as we forge ahead and break from these traditional realms.

Our skillset is “INVALUABLE” and “ENDLESS” but society will never see our rich skillset outside the traditional realm without trenching into new and/or non-traditional domains.

The attached video lends some information which discusses some of the points I addressed. Most importantly, as macro social workers, we are trained to do so many things – and we must be ready to embark in new territories, outside of the traditional realm. After all, is that not what our social work pioneers did? We must continue their legacy in a new and exciting way.

Please view the video and share your thoughts.


Published by

Deona Hooper

Deona Hooper is the Founder and Editor-in-Chief of Social Work Helper. Experienced web designer, social media strategist, and analyst with a Masters in Social Work with a concentration in Management and Community Practice as well as a Certificate in Nonprofit Management both from the University of North Carolina at Chapel Hill. Interested in publishing some of your blog articles on Social Work Helper, Email me at

3 thoughts on “Macro Social Workers: Forging New Opportunities in Non-Traditional Social Work”

  1. This is an important subject. You bring up several good points: discussions of social work salaries being taboo, macro social workers not fitting in with clinical frame work, and nonsocial service organizations not understanding the value of a social work education.

  2. Thanks for this posting on macro-practice. Well trained macro social workers may be better prepared to work in and outside their discipline then professionals from other fields when it comes to important skills such as employee supervision, program innovation, business writing and customer relations. Those skills are well compensated for in the field of business, engineering, human resources etc.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s